UR began as a humble home kitchen project with a passionate student behind the concept. It has grown into a remarkable success story. Initially the business started off as a home project selling cookies across all 50 states in the United States. The founder poured his heart into the venture driven by dedication, creativity, and an unshakable belief in his product.

Fueled by passion, he returned to his hometown Kuwait, with determination to turn his devotion into something even bigger. With hard work, a clear vision, and a deep understanding of the market, he launched UR, which quickly captured the hearts of customers across the region.

Today, UR expands from Kuwait to Saudi Arabia and stands as the #1 leading cookie brand that is well known in the GCC, setting a new standard for quality and innovation in the dessert industry. The CEO of the company, continues to push boundaries, growing a brand that is not only beloved but also a model of entrepreneurial excellence.

Measured Energy + Clean Ingredients + Concentrated Protein

A crafted experience that merges clean nutrition with real satisfaction. We provide snacks for those who don’t settle. For athletes, bodybuilders, and mindful eaters who demand more protein, transparency, results and less of everything else. To deliver a complete nutritional experience that enhances performance and supports a healthy lifestyle.

PROˣ products has no sugar added, protein, Keto-friendly, Clean ingredients

Precision Cooling + Reliable Handling + Uncompromised Integrity

CO² is built to protect what matters in transit. We provide dry ice solutions for businesses that don’t compromise on quality, timing, or condition. Serving B2B clients across Kuwait, we ensure products reach their final destination solid, stable, and exactly as intended. From food and pharmaceuticals to specialized cold chain needs, CO² simplifies logistics by maintaining optimal temperature control throughout the journey. Our mission is to eliminate melting, reduce risk, and deliver confidence through consistency, efficiency, and keeping a cold chain you can trust.